Privacy Policy

Sub-heading example here. An introduction to the page goes here. It must be short. An introduction to the page goes here. It must be short.

H2 Headline Example

Poundland Limited (“We”) are committed to protecting and respecting your privacy. This policy (together with our terms of use) sets out the basis on which any personal data we collect from you, or that you provide to us, will be processed and shared by us. We will not store or process any such personal data other than in accordance with the Data Protection Act 2018 (“the Act”).
For the purpose of the Act the data controller is Poundland Limited, Poundland CSC, Midland Road, Walsall, WS1 3TX, United Kingdom.

H3 Headline Example

The UK’s data protection law allows the use of personal data where necessary for legitimate purposes provided that this isn’t outweighed by the impact it has on the relevant individuals. The law calls this the “legitimate interests” condition for processing personal data.

Most of our processing activities are based on the legitimate interests condition. This includes almost all of our store CCTV, credit referencing and data marketing services. When the use of your personal data is based on our “legitimate interests”, these are:

  • to support our customers’ needs, including helping with enquiries;
  • to understand our customers including their patterns, behaviours as well as their likes and dislikes;
  • to protect and support our business, our staff, customers, suppliers and visitors;
  • to prevent and detect anti-social behaviour, fraud and other crime;
  • to test and develop new products and services as well as improve existing ones.