Case Studies

Toni Moore — Store Manager, Coventry

Toni is a fundraising superstar. Over the last few years she and her teams have raised almost £10,000 for our national charity partners: Make A Wish, Tommy’s and Whizz Kidz. In 2017 her store raised over £7500, making them the best performing store that year!

Before the pandemic, she organised a weekly charity event in her store, including: raffles, tombola, fun days, face painting and cake sales; as well as good old fashioned collections of spare change.

Despite the lockdowns, Toni and her team have continued to support their local community in Coventry delivering care packages and hampers to elderly people who were self-isolating alone. They also delivered 140 Easter eggs and hundreds of other items to their local hospital and foodbank.

All of this wouldn’t be possible without the amazing generosity of Poundland’s customers.
Toni and her team can’t wait to get back to their weekly fundraising activities to continue their phenomenal support of their community.